Let's be honest.

Not everyone goes to the beach for an entire day. Sometimes you just want a couple of hours to soak up some sunshine, take a walk along the shoreline, grab lunch, and head home before your skin starts resembling a boiled shrimp. Until now, that short …

The new southbound-only bridge into Gulf Shores is officially open, and while the updated traffic flow is designed to improve congestion between Gulf Shores and Orange Beach, there’s already one small issue…

Apparently some drivers are treating “one-way bridge” like a suggestion. Yes, multiple motorists have already been reported driving …

If you’ve noticed more out-of-state license plates, packed beaches, and growing traffic along the Gulf Coast lately… there’s another reason that trend may continue.

Gulf Shores International Airport just celebrated more than 104,000 passengers during its first year of commercial air service — a number that exceeded expectations and …